What happened to #menswear, you guys? R.I.P. BECAUSE THAT MOTHERFUCKER DEAD. Remember when this shit used to be fun? Remember when no one did this "professionally"? Remember when you used to get excited to see photos from Pitti and you didn’t even know who Lapo Elkann was? What happened to us? When did we all get so jaded? When did this shit stop being fun?
I can’t stand that people are "over" Pitti coverage. WHAT IS WRONG WITH YOU? THAT’S OUR COMIC-CON, OUR SUPERBOWL, AND YOU’RE OVER IT? OH YEAH? I BET YOU’RE TIRED OF ICE CREAM TOO. I think that the reason most (if not all of us reading this right now) got into menswear and blogging and forums in the first place was the sense of community and enjoyment it provided.
And listen, I get it, I get it, I get it. You’re not tired of the clothes or the process or any of that—you're just over how popular menswear has gotten. You're exacerbated by all the wannabes and non-industry peeps and faux experts that attend trade shows. BUT WHO CARES? YOU GUYS DO REALIZE THIS HAPPENS FOR LITERALLY EVERY INDUSTRY IN THE ENTIRE WORLD, RIGHT? REMEMBER WHEN YOU GOT SUPER AGGRO WHEN KIDS STARTED CARRYING SKATEBOARDS AROUND THE MALL? It's a fucking inevitability.
I LEGIT WOULD RATHER HANG OUT WITH MIKE THE RULER THAN MOST OF YOU MISERABLE FUCKS.
I'm allowed to say that you're not allowed to be butthurt because I feel like I'm a part of the problem. When I went to Pitti Uomo, bloggers didn’t really attend. It was just a smattering of streetstyle cats who made the trip and, like, those dudes have an actual trade. Regardless, people were salty. But you know what? I DIDN’T GIVE A FUCK BECAUSE I WAS LAMPING IN ITALY FOR THE FIRST TIME WITH MY HOMIES. And that shit was fun. You know what was even better than eating all of the homemade carbonara? HANGING OUT WITH MY FRIENDS, TAKING PHOTOS OF OUR DOPE ALPHETS FOR THREE DAYS STRAIGHT. Shit was never the same after that. Nothing was the same after that.
Fast forward a few years and everyone is bemoaning the changing nature of menswear and the increasingly blurry line between professionals and amateurs. The relative worth of bloggers and their presence at fashion weeks has been a discussion ever since Tavi wore a big ass hat in front of some editor chick. AND, WHETHER WE LIKE IT OR NOT, IT WILL ALWAYS BE A DISCUSSION.
All you wearied, too cool for school dickheads love to talk shit about kids like Mike the Ruler, but I fucking love Mike The Ruler. That kid GETS it. He loves this shit and he's completely unabashed in his enthusiasm. I LEGIT WOULD RATHER HANG OUT WITH MIKE THE RULER THAN MOST OF YOU MISERABLE FUCKS.
The driving ethos behind #menswear is playing dress up. It should be ridiculous and there shouldn’t be too many barriers of entry. I wish there were more enthusiastic kids running around Capsule and Project this week. That would be so much better than a bunch of guys that work in graphic design and, like, finance, complaining about derivative collections and talking shit about that blogger that only gets invites "because he knows the PR rep." NEWSFLASH: THAT’S HOW ANYONE GETS INVITED ANYWHERE. But what the fuck do I know? Maybe if I weren't such a tragic grump myself, Robert Geller would invite me to more of his fashion shows.