Kanye Wonka

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Some dude with the Instagram handle @jsussneaks just added serious fuel to the #YEEZYSEASON fire by leaking cryptic photos of the new red on red on red Air Yeezy IIs he previewed on SNL's season finale. The photos seem to imply that there will be 1000 pairs released, while others have speculated that tickets to purchase a pair will be placed in 1000 copies of the rapper's forthcoming album Yeezus straight up Willy Wonka style. If this turns out to be true, it will be pretty hard to argue against calling Kanye West the greatest marketer in music history. Why? Because after the "New Slaves" projections and now this, Kanye just gave us the best case in 10+ years for actually walking into a store to buy a physical record.