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In Fashion Advertising, Does Sex (And Controversy) Still Sell?

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Mon, 07.28.14 at 2:56pm

Fashion advertisements have long sparked controversy. You know, Mark Wahlberg in his Calvins, sexed-up hipsters for American Apparel, a model titty fucking a bottle of Tom Ford cologne, et cetera. Ah, the good old days. Those are all relics of...


Competing With Ethnically Ambiguous Guys From Vancouver

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Mon, 07.28.14 at 2:19pm

The Pool Aoyama, Hiroshi Fujiwara’s retail concept that still kind of confuses me, just released a lookbook. Still, shouts to Fujiwara cause he created a lookbook that embodies why most single dudes still persist on Tumblr. Don’t front, you stay...


Soccer Dads

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Mon, 07.28.14 at 1:52pm

Soccer moms get all the shine, but what about soccer dads? Soccer dads are pretty chill tbh. I had a soccer mom and a soccer dad for parents. I lived in the fucking ‘burbs, man, what did you expect? My...

Four Pins Newsletter

Italian Boy Bands

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Mon, 07.28.14 at 1:12pm

Shouts to Skylar for doing all the S/S 15 market week recap posts. I did that shit once and I never ever came back to another fucking market week. Real talk, I went with some interns and even our overlord...


The Secret Of The Ooze

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Mon, 07.28.14 at 12:52pm

For some unknown, godforsaken reason, TMNT II: The Secret of the Ooze has a 36% ratting on Rotten Tomatoes. In what world do these critics live in? Did they not see how those powdered doughnuts got the crew out of...


The Oreo Complex

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Mon, 07.28.14 at 12:33pm

When you’re in middle school, fitting in is the name of the game. You’re going to dress like the people you hang out with, you’re going to listen to the same music that your friends are bumping and you’re going...


Garm Game As Wavy As Ever

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Mon, 07.28.14 at 12:06pm

Remember Clothsurgeon? Well, shit, they still exist and their garm game is as wavy as ever. This Garrincha FC Hoodie in particular is pretty fuckin’ tight. I initially thought it was constructed of some speckled fabric, but it’s actually just...


Peak Grease Monkey

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Mon, 07.28.14 at 11:40am

Monday morning is the perfect time to remember you have no tangible skills and this Patrik Ervell “Mechanics Jacket” does just that. For the fellas who spent the entire weekend on a Netflix bender during the day and a bender...


Cybergoths: They’re Just Like Us!

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Mon, 07.28.14 at 11:11am

Wow, they are A LOT of subcultures out here. Peep this video and learn the ten essentials for a solid Cybergoth look. LOL EVEN NERDIER VERSIONS OF NERDY SUBCULTURES HAVE EXPERTS TALKING ABOUT THEIR “10 ESSENTIAL.” WE REALLY ARE ALL...


Taking You On A Footwear Adventure

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Mon, 07.28.14 at 10:52am

Oh hey, dawgies, I didn’t see you creep up on me there. Pull up a bean bag chair and make yourself comfortable cause I’m about to take you on a footwear adventure. Actually, I’m not, and I definitely regret that...


New York City Street Style: July 28, 2014

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Mon, 07.28.14 at 10:23am

George Elder shoots NYC's most stylish....


Jul 25th


Upscale Drug Rugs

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Fri, 07.25.14 at 5:00pm

If you want to make it in an industry, every single person will tell you to find your “niche.” God that shit is annoying. I guess the Four Pins niche is string together tangentially related sentences that may or may...


Upper Echelons Of The Illuminati, Illustrated

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Fri, 07.25.14 at 4:39pm

Goodhood out here documenting international trends in this handy dandy report illustrated by Fantome Studio. There’s really not much else to say here, the report is pretty self-explanatory. I mean, it’s 5 members of the upper echelons of the Illuminati...


Admitting You’re Not Good Enough

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Fri, 07.25.14 at 4:10pm

Are you like me? When you scroll through an endless list of top-quality jawnz, do you sometimes come across one so righteous you’re forced to admit you could never wear it, even if you had multiple lifetimes to try? That’s...


Zero Impulse Control IRL

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Fri, 07.25.14 at 3:40pm

These New Balances 996s cost 279 dollars. Which is kind of a lot for a pair of New Balances. BUT DAT COLORWAY THO. If you think about it long enough, almost everything is kind of expensive for what it really...