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What’s The Secret To Selling Beauty Products To Men?

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Tue, 11.11.14 at 12:57pm

You probably saw the words “beauty products” in the headline and immediately thought of “makeup.” I don’t blame you. The world of concealer and foundation is just one small step away from mascara and eyeliner for a lot of guys. But...

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How To Navigate Social Media As A Dignified Adult

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Tue, 11.11.14 at 12:08pm

Please, for the love of God, stop embarrassing yourself online....

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Singles In China Spend Millions On Virtual Girlfriends And Boyfriends

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Tue, 11.11.14 at 11:11am

If you thought Black Friday was the biggest shopping shit show on earth, you obviously haven’t experienced Singles Day (today, 11/11) in China. Chosen for the sheer amount of ones in the date, young, single people in China organize parties,...

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Alphet Shaming Michael Jordan

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Tue, 11.11.14 at 10:33am

I’m still really into quilted jackets like this one from Arpenteur. I think it’s because the first time I ever got street styled I had on a quilted blazer. Tommy Ton and Mister Mort shot me in Florence, guys. Like...

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Bizarro Sneaker Community

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Mon, 11.10.14 at 5:21pm

Not going to lie here, I’ve bought a few pairs of Adidas sneakers lately and I really enjoy them. And these Berlin Wall-inspired ZX8000s commemorate the 25th anniversary of the Berlin Wall being destroyed are super dope because they’re rooted in...

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Fashion Is All About Reliving Your Past

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Mon, 11.10.14 at 4:29pm

Guys, this is the second long sleeve polo I’ve seen in what amounts to a fairly short time span. Granted, they are both made by skate brands and I realize that you’re not really a skate brand if you don’t...

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Need Supply Is An Instagram Wet Dream

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Mon, 11.10.14 at 4:01pm

Courtesy of VSCO, we get to see a bit of the behind-the-scenes stuff at Richmond, Virginia’s own Need Supply, a Four Pins favorite. It’s always cool to see what stores look like in person around the country because as freeing...

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Under The Shirt, Over The Bra Action

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Mon, 11.10.14 at 3:29pm

This bomber from Patrik Ervell is made from a wool/neoprene blend. Damn, Patrik Ervell really knows how to make technical outerwear, doesn’t he? Like, I’m kind of tired of bombers, but I’m really into this one. Probably because it lacks...

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Vital Quilting Shapes

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Mon, 11.10.14 at 2:58pm

I bet you’re saying to yourself, “Oh wow, another quilted MA-1 bomber. How fucking original, Four Pins. You guys suck.” Well, if you would take one goddamn second to find the chill and spend another five seconds on a quick...

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Ten Laps For Objectifying Women

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Mon, 11.10.14 at 2:25pm

Damn, these Adidas x Barbour boots look like some special forces ninja shit don’t they? AND THAT’S ‘CAUSE THAT’S EXACTLY WHAT THEY ARE. Well, I doubt if special forces dudes wear such heavily branded equipment, but I’m not a special...

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Dorm Room On Fleek

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Mon, 11.10.14 at 1:59pm

Do you have a dope workstation/desk yet? NO? Even if you don’t have a job you need to have a dope ass desk in your apartment/hovel/dorm room so that shit’s on fleek. I mean, what else are you going to...

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Trés Bien Fall/Winter 2014 Swells And Expands

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Mon, 11.10.14 at 1:19pm

The best menswear shop in the world, Trés Bien just debuted its second in-house collection for F/W 14 over at Style Dot Com. The Swedish gawds dipped their toes into the private label waters last season with a banging S/S...

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The Evolution Of The Flex: Initiating Cool Dad™ Mode

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Mon, 11.10.14 at 12:42pm

We are born and begin to flex. Before we possess the requisite gross motor or language skills to facilitate the flex ourselves, our parents do it for us. They dress us up in the cutest, least practical alphets. They brag...

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A Day In The Life Of The Nation’s First Weed Critic

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Mon, 11.10.14 at 11:52am

This is what The New York Times is here for. TRUE CUTTING EDGE JOURNALISM, FOLKS. The paper of record just spent a day with the nation’s first marijuana critic in Colorado. Jake Browne pens weed reviews for The Denver Post...

the news

The Best Sample Sale Ever Is Happening This Weekend

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Mon, 11.10.14 at 10:57am

If you’re in or around New York and have some disposable income to your name or a remaining balance on your credit card to use up before it closes, you’re in luck. The News showroom in SoHo has its sample...